WE'RE EVOLVING

THE AGENCY FOR BRANDS THAT MOVE.

A refreshed brand, a new website, new partnerships, new faces and some exciting projects all in the pipeline.

We've been working hard behind the scenes at Bullet, in 2026 you will notice some changes.

• An elevated brand

• An evolved proposition

• New clients & partners

• Projects that push further

• Campaigns that go deeper

In 2025 we expanded our service beyond the four walls of a gym and into the world of fitness, wellness and sports brands.

Brands that are shaping the future of fitness and who share our mission to inspire people to lead fitter, healthier lives.

Through the campaigns we deliver and the content we produce, our work gives these brands the power to have a greater impact on the world.

FULL-SERVICE PAID PERFORMANCE & CREATIVE.

To kick off 2026, Bullet and our sister production company, Shot By Bullet, merged to become one full-service agency, specialising in fitness, wellness and sports.

By bringing elite performance marketing, world-class content production and deep fitness consumer insights seamlessly together; Bullet now delivers end-to-end campaigns with greater impact, agility and consistency, with less friction or compromise.

OUR PROPOSITION

• Deep fitness consumer insights

• Seamless performance & creative

• World-class in-house production

• An extensive track record

• Agile global talent

• Best-in-class strategic partners

OUR FOUR SERVICE PILLARS

• Paid Performance – driving consistent growth with data-led, fitness-focused campaigns.

• Creative Studio – full-funnel content production for innovative, responsive, high-performance creative.

• Ai & Tech – smarter solutions powering higher-performing campaigns and customer journeys.

• Shot By Bullet – brand led, storytelling film and photography by the industries finest talent.

OUR COMMITMENT AS WE GROW

Over eight years, we’ve built and refined a performance marketing strategy that is trusted by some of the best fitness facility brands in the world.

The gym floor is where fitness happens. It’s where lives are changed. It’s what matters the most.

This is the core of our business. We are more committed than ever to keep pushing boundaries and strengthening the competitive edge that Bullet provides our family of fitness facility clients.

Thanks for being the part of our journey!